Our markets and competition

Competition

Local competition is highly fragmented comprising many small businesses, often family-owned, with limited equipment capacity and few (or single) product lines.

Competition

In Europe, competition is often owned by general contractors. In the US and Australia, these services are usually outsourced. Independent national competitors tend to be privately owned.

Competition

Few competitors can claim to have a truly global capability, strong financial credentials and the ability to offer a full product range.

Types of project

Standard foundations for small to medium structures, where ground conditions are relatively straightforward.

Types of project

As local markets, plus foundations for larger structures and complex solutions for more difficult ground conditions.

Types of project

Very large scale, requiring capacity or expertise which may not be available in-country. Often direct foreign investment, where funders or clients choose to use contractors with whom they have worked in other parts of the world.

Keller’s advantage in this segment

Our regional structure and agile organisation enables us to compete with local players for small-to-medium sized contracts.

We typically undertake around 5,000 contracts each year, of which around 85% have a value of less than £200,000.

Keller’s advantage in this segment

We have a wide network of subsidiary companies and branch offices employing local people with knowledge of:

• national building codes
• local language and business culture
• local ground conditions

Keller’s advantage in this segment

Largest independent operator with a global presence.

Able to follow known customers into new geographic markets.

Can pool resources and expertise from around the globe.